

The Spring Collection
Beginner-friendly embroidery designs to upcycle your clothes.
Restitch Your Story
Breathe life back into your blouses, blazers, and being with needle and thread
Ready to toss your worn workplace staples? The blazers and blouses that
have stuck with you through thick and thin, even in your days of
pounding the pavement before you could
shatter the glass ceiling? Refashion these old friends instead with our beginner-friendly
embroidery kits and designs.
Featured
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White Peony Wreath Pattern Download--LIMITED TIME
Regular price $10.00 USDRegular priceUnit price / per -
The Athens Blouse
Regular price $146.00 USDRegular priceUnit price / per -
The Positano Blouse
Regular price $156.00 USDRegular priceUnit price / per -
The Taormina Blouse
Regular price $142.50 USDRegular priceUnit price / per -
Ikebana DIY Embroidery Bliss Kit
Regular price $55.00 USDRegular priceUnit price / per -
Camellia DIY Embroidery Bliss Kit
Regular price $55.00 USDRegular priceUnit price / per -
Camellia DIY Embroidery Bliss PDF Pattern Download
Regular price $10.00 USDRegular priceUnit price / per -
Ikebana DIY Embroidery Bliss Kit PDF Pattern Download
Regular price $10.00 USDRegular priceUnit price / per

Pochoir (po-SCHWAR) noun:
- The French word for “stencil”
- A new way to customize your wardrobe with embroidery; learn a mindful hobby; and embrace your creativity.


Make a Fashion Statement
- Save the Planet. And Your Wardrobe.
- Wear Your Art On Your Sleeve.

No workplace clones here, just luxury fashion, tailor made by your own hand.
Collections
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Embroidery Kits
Every Pochoir.NYC embroidery kit comes with designs, 13 different colors of floss,...
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Pattern Downloads
Download our designs to get stitching as fast as possible! Each pattern...
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Embroidered Clothing
Each piece of our embroidered clothing collection is hand picked from thrift...
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No more searching for sustainable fashion.
-Dig through your own closet to create your own luxury garment that speaks to your heart, is beautiful, and also one-of-a-kind.
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Patch your pieces.
-Fix your own favorite pieces or update a boring blazer.
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An easy solution.
- An easy and stylish solution that is sustainable and zero waste.
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Stand out and stand strong.
-Stand out from the crowd and make a fashion statement all while being an activist for sustainable values.
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Wear your art on your sleeve.
-Take your favorite jacket, jeans or sentimental item and create a work
of art that you can confidently wear into any corporate office. -
Embroider your own story.
-Find your voice through a new creative outlet. Show the world how you shine.
Our Journal
View all-
5 Ways Embroidery Improves Mental Health
I created Pochoir.NYC as a response to working in the fast-paced fashion industry. I first hatched the idea for the company during (when else) the COVID-19 lockdowns of 2020 and...
5 Ways Embroidery Improves Mental Health
I created Pochoir.NYC as a response to working in the fast-paced fashion industry. I first hatched the idea for the company during (when else) the COVID-19 lockdowns of 2020 and...
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Circularity: The Ultimate Sustainable Design So...
If you are alive and shopping for anything in the year 2025–be it for fashion, cars, heck, even laundry detergent–you’re getting bombarded with sustainable marketing. It can be hard to...
Circularity: The Ultimate Sustainable Design So...
If you are alive and shopping for anything in the year 2025–be it for fashion, cars, heck, even laundry detergent–you’re getting bombarded with sustainable marketing. It can be hard to...
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Interwoven Stories: What Our Favorite Clothes S...
Back in 2021, I still very much wanted to be a fashion designer. I had started embroidering since it was a quiet hobby I could do during lockdown. I had...
Interwoven Stories: What Our Favorite Clothes S...
Back in 2021, I still very much wanted to be a fashion designer. I had started embroidering since it was a quiet hobby I could do during lockdown. I had...
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